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About — Tenney Training
Tenney Training · Wickenburg, Arizona

Lyman & Gwen Tenney
Together, They Are Tenney Training

Performance is always created from the inside out. Results — whether in the arena, the boardroom, or life — are determined first by how a person thinks, what they believe, and how well they can execute under pressure.

Who We Are
Gwen and Lyman Tenney
Two Backgrounds. One System.

A Rare & Unmatched
Combination

Gwen and Lyman Tenney bring a rare combination of backgrounds, experience, and perspective to mental game and performance coaching. Their work blends deep mind development, neuroscience-informed principles, leadership training, and lived experience in high-stakes environments — creating a system clients will not find anywhere else.

Gwen and Lyman coach as a team, working across private one-on-one coaching, in-person and online clinics, leadership workshops, college rodeo teams, and high school teams. Their ability to work seamlessly together allows clients to benefit from both perspectives — often at the same time — strengthening understanding, integration, and results.

A System You Will Not Find Anywhere Else
The Tenney Training Architecture

Tenney Training is not motivational and it is not generic performance coaching. Their work is built on a proprietary performance architecture that addresses the real source of performance — internal order.

01

Mind Development

Identity-based thinking and the internal programming that drives every result

02

Neuroscience-Informed

Understanding of behavior, emotion, and belief grounded in how the mind actually works

03

Universal Principles

The laws governing performance and results — applied consistently across every context

04

Practical Execution

Systems that translate mindset into action — steadier execution, clearer decisions, less mental noise

“This is not theory. It is applied, tested, and lived.”

Gwen Tenney

Gwen
Tenney

Co-Founder · Mental Game Coach · Keynote Speaker

Gwen Tenney was born and raised in Wyoming in a ranching and rodeo family. She grew up alongside her grandfather — a well-rounded cowboy whose work spanned brand inspecting, horseshoeing, rodeo competition, and judging. From an early age, Gwen learned discipline, responsibility, and the importance of how one thinks when outcomes matter.

While Gwen is no stranger to the arena, her primary work today is focused on business leadership, decision-making, execution, and individuals navigating significant life transitions — points where clarity of thought and internal alignment determine the next chapter.

Education & Training
  • Master’s Degree in Education
  • FranklinCovey frameworks — The 7 Habits of Highly Effective People, The Speed of Trust
  • John Maxwell leadership programs — The 21 Irrefutable Laws of Leadership
  • Proctor Gallagher Institute — Matrix methodology and advanced mind development
  • Executive Coach Training aligned with ICF standards
  • 20+ years of teaching and coaching experience
What She Specializes In
  • Clarity of thought and internal alignment
  • Decision-making and leadership presence
  • Navigating significant life and career transitions
  • Aligning thought, emotion, and action for intentional results
  • Working with business owners, leaders, and individuals at turning points

Having raised two daughters and a son with Down syndrome, Gwen understands deeply that human potential is not limited by ability — it is shaped by internal programming.

“Her work focuses on aligning thought, emotion, and action so individuals and leaders can navigate change with clarity, make sound decisions, and execute with confidence rather than reaction.”

Lyman Tenney

Lyman
Tenney

Co-Founder · Competitor · Performance Coach

Lyman Tenney was raised in a strong home grounded in hard work, faith, and solid moral values. Rodeo has been a constant thread throughout his life. He grew up riding, roping, and competing, becoming a high school rodeo champion and continuing to compete well into adulthood.

Today, Lyman is actively team roping and competes at high-profile jackpots and events including the WSTR Finale, USTRC Championships, Riata Finals, and BFI Championships. He understands competition not as a theory, but as a lived experience — where preparation, focus, and mindset are tested in real time.

The Turning Point

While hard work and competition shaped his early years, Lyman later discovered that effort alone does not create an exceptional life. Through the study and application of Universal Laws and mind development, he learned that success is not determined by circumstances, conditions, or background — it is determined by the individual and the laws they operate by.

“What changed everything was knowledge and true understanding.”

What He Specializes In
  • Mental discipline and self-trust for competitors at every level
  • Execution and consistency under pressure
  • Coaching PRCA NFR qualifiers through junior rodeo athletes
  • Identity, belief, emotion, and focus as the drivers of performance
  • Helping performers stop fighting themselves and execute by design

Lyman’s coaching is grounded, direct, and deeply practical — built from decades inside the competition pen, not outside of it.

“Lyman’s passion is helping people understand how they operate internally so they can stop fighting themselves, perform with clarity and confidence, and build an exceptional life by design.”

Their Styles Are Different by Design
Lyman Brings
  • Precision through lived competitive experience
  • Direct, grounded, and practical application
  • Trust in self and mental discipline under pressure
  • The perspective of someone still competing at the highest level
Gwen Brings
  • Depth through education, structure, and leadership development
  • Clarity, decision-making, and internal alignment
  • Framework and language that makes the work transferable
  • The ability to meet people in transition and lead them forward

Together they create balance: clarity with conviction, discipline with compassion, and strategy with execution.